SaaS & B2B

Bootstrapped SaaS AI Visibility: How to Compete Without a Big Marketing Budget
SaaS & B2BGEO Strategy

Bootstrapped SaaS AI Visibility: How to Compete Without a Big Marketing Budget

You searched "how to get ChatGPT to recommend my SaaS without a big budget" because you don't have $50k/month for a PR agency or a full-time content team. That's the reality for most bootstrapped foun...

Apr 19, 20267 min
How to Optimize Your GitHub README for LLM Mentions
Content & WritingSaaS & B2B

How to Optimize Your GitHub README for LLM Mentions

You noticed it too. Popular open-source tools (LangChain, Supabase, Vercel, Playwright) keep showing up in ChatGPT answers. You asked the obvious question: does having a good GitHub README actually af...

Apr 17, 20267 min
How Do AI-Native Products Get Recommended by ChatGPT?
ChatGPTSaaS & B2B

How Do AI-Native Products Get Recommended by ChatGPT?

You searched it. "Why does ChatGPT recommend some AI tools and not others?" You've watched competitors with smaller user bases and shakier products get mentioned constantly, while your startup gets no...

Apr 14, 20267 min
Does ChatGPT Recommend Your App When People Ask for the Best Tool in Your Category?
ChatGPTSaaS & B2B

Does ChatGPT Recommend Your App When People Ask for the Best Tool in Your Category?

You open ChatGPT and type: "What's the best tool for [your category]?" Your product doesn't appear. Not even close to the top. You've been building for two years, you have real customers, and yet the ...

Apr 11, 20266 min
GEO for Enterprise Brands: A Roadmap for Large Marketing Teams
GEO StrategySaaS & B2B

GEO for Enterprise Brands: A Roadmap for Large Marketing Teams

Enterprise marketing teams face GEO with a different set of constraints than smaller organizations. They have larger budgets and more resources, but also more bureaucracy. They have established brand ...

Apr 10, 20268 min
The Best GEO Software for SaaS Marketing Teams
Tools & ComparisonsSaaS & B2B

The Best GEO Software for SaaS Marketing Teams

SaaS marketing teams have a specific set of needs that don't always map cleanly onto generic GEO tools. They live in a world of comparison queries ("X vs Y"), evaluation prompts ("best CRM for small t...

Apr 10, 20267 min
How Small SaaS Brands Can Win AI Recommendations Against Bigger Competitors
SaaS & B2BGEO Strategy

How Small SaaS Brands Can Win AI Recommendations Against Bigger Competitors

You're not going to out-spend the big players. You're probably not going to out-volume them either. But you can out-focus them, and in AI recommendations, focus wins more than volume does. This is a ...

Apr 4, 20266 min
How to Win Software Comparisons Run by AI Models
SaaS & B2BContent & Writing

How to Win Software Comparisons Run by AI Models

Software comparisons are one of the highest-intent moments in any buyer's journey. "Notion vs Coda." "HubSpot vs Salesforce." "Linear vs Jira." When a user types one of these into ChatGPT or Perplexit...

Mar 29, 20268 min
How to Get Your Software Into AI-Generated "Best Of" Lists
SaaS & B2B

How to Get Your Software Into AI-Generated "Best Of" Lists

If you sell software, the single most valuable real estate in AI search is the "best of" list. When someone asks ChatGPT, Perplexity, or Gemini "what's the best CRM?" or "which AI visibility tool shou...

Mar 27, 20269 min

GEO for Developer Tools: How to Rank in Coding-Related AI Answers

SaaS & B2BGEO Strategy

GEO for Developer Tools: How to Rank in Coding-Related AI Answers

Developer tools occupy a unique GEO position. The buyers are technical, the queries are highly specific, and the AI engines that matter most are often integrated directly into the developer's workflow...

Mar 21, 20267 min

GEO for B2B Companies: A Practical Playbook

SaaS & B2BGEO Strategy

GEO for B2B Companies: A Practical Playbook

B2B GEO is a different problem from B2C GEO. The buyers are professionals doing research as part of their job. Decision cycles are long. Transactions are high-value. The questions buyers ask AI engine...

Mar 11, 20267 min

GEO for SaaS: How to Get Your Product Mentioned by AI

SaaS & B2BGEO Strategy

GEO for SaaS: How to Get Your Product Mentioned by AI

SaaS marketing has always been a discoverability problem. The product is invisible by default, there's nothing physical to walk past, nothing to stumble across in a store, nothing to encounter acciden...

Mar 9, 20267 min

How Founders Can Rank in AI Tools

SaaS & B2BTools & Comparisons

How Founders Can Rank in AI Tools

Founders have a rare asset in AI search that no agency or growth hire can replicate. You are the only person who can speak with full authority about why your company exists, what you are building, and...

Feb 9, 20266 min